In a possibly misguided attempt to be more politically correct, local government officials in a London borough will now refer to people currently classified as “minority ethnic” as “global majority.”
Following criticism of the current terminology following the Black Lives Matter disorder of 2020, Westminster City Council, which governs the heart of Britain’s hyper-diverse capital, will drop the term ‘BAME’ — the rather tortured British alternative to ‘People of Color’ in America, being short for ‘Black, Asian, and Minority Ethnic’ — in favour of “global majority.”
Rosemary Campbell-Stephens, a woke activist-consultant at Leeds Beckett University’s so-called Centre for Educational Leadership and Decoloniality, popularised the term to encourage ethnic minorities in Britain “to think of themselves as belonging to the majority on Planet Earth.”
“It refers to people who are black, African, Asian, brown, dual-heritage, indigenous to the global south, and or [who] have been racialised as ‘ethnic minorities,'” she said, noting that “these groups represent approximately 80% of the world’s population, making them the global majority.”
Furthermore, the University of East London, for example, had been using it publicly on social media for months, and the University of Northampton has had a Global Ethnic Majority Staff Network since at least 2020.
Meanwhile, the increasingly aware — and decreasingly attended — established Church of England has already coined the phrase “Global Majority Heritage.”
Private media companies, such as Vogue, have also begun to use it.